On-Demand Activation
Activating devices in real-time for real users
All users want ease of use, flexibility and control. In addition, more and more machines depend on communication services, so called Machine-to-Machine communication (M2M). Today, the operator needs to adapt to the need of the specific user or machine, "one-subscription-fits-all" is a thing of the past. As such, subscriptions and SIMs need to be finalized when the user and requirements are known, not beforehand.
Currently, every pre-registered subscription generates license costs and other costs for the resources consumed, like telephone numbers. Even if the subscription is not active for months or never activated at all, it uses valuable operator resources.
The handling, logistics and storage of SIM card products represent a cost to the mobile operator, one that increases significantly as the number of different SIM card types and products handled by the operator goes up. It is essential to keep the amount of different SIM card products to a minimum, ideally only one.
On-demand activation of SIMs and subscriptions
"On-demand activation" Over-the-Air (OTA) of SIMs and subscriptions addresses the challenges of effective cost and resource management while maintaining subscriber flexibility. Combining our proven SIM OTA, device and subscription management portfolio, SmartTrust offers a state-of-the-art on-demand activation product line. SmartODA supports activation, personalization and provisioning of the mobile subscription and SIM card the moment the subscriber or machine goes active, with minimal impact to the legacy business processes.
In addition to cost efficiency and streamlined M2M process support, creating subscriptions in real-time means end users can use the phone to search and choose the mobile telephone number or even reactivate an old subscription.
SIM and subscription on-demand activation Read more